June 23, 2016, Toronto, ON – Crawford Technologies announced today that its new Net Promoter Score® (NPS®) reached an all-time high of +63. CrawfordTech’s NPS survey, completed June 8, 2016, shows a higher grade than the industry average for technology companies, according to NPSBenchmarks.com.
The Net Promoter Score is the most widely-adopted measure of customer loyalty in the world. Co-created by Satmetrix and Fred Reichheld of Bain & Company, NPS has become the standard measure of customer experience performance among Fortune 500 companies due to its long-term proven linkage to financial performance.
The Net Promoter Score is an index ranging from -100 to 100 that measures the willingness of customers to recommend a company's products or services to others. It is used as a proxy for gauging the customer's overall satisfaction with a company's product or service and the customer's loyalty to the brand.
“Our score is particularly noteworthy because NPS scores above 60 are rare and this demonstrates the high levels of trust that our customers, many of them Fortune 500 companies, place in us,” said Ernie Crawford, CEO of Crawford Technologies.
“It’s exciting to see our team's hard work pay off with feedback directly from our customers through a respected and coveted benchmark such as the Net Promoter Score.”
In addition, Robert Robichaud, Quality Assurance Manager at Crawford Technologies has been designated a Net Promoter Certified Associate and joins an elite group of experienced professionals holding this credential worldwide.
Net Promoter Certified Associates help their organizations improve in the areas of innovation and differentiation. This certification provides the skills and knowledge for establishing an entire customer experience program which continuously collects, analyzes, and acts on customer feedback each time a customer interacts with Crawford Technologies.
"My team works tirelessly to ensure we thoroughly test our products before they are delivered to our customers," said Robert Robichaud, Quality Assurance Manager at Crawford Technologies.
"This NPS score confirms that we deliver on our promise of providing quality products, services and support. We get enormous satisfaction knowing our customers appreciate our efforts and they would recommend our products and services to their friends and colleagues.”
For more information about Satmetrix Net Promotor Score®, please go to www.satmetrix.com.
NPS and Net Promoter Score are trademarks of Satmetrix Systems, Inc., Bain & Company and Fred Reichheld.