CrawfordTech Leading 3 Educational Sessions at MAILCOM 2015

David Day to present innovative, cost-savings ideas to professionals in the mail communications industry


September 28, 2015, Toronto, ON – Crawford Technologies is proud to announce that it will be spearheading three educational sessions at the upcoming MAILCOM Conference and Exhibition in Las Vegas, from September 28-30, 2015. MAILCOM attracts the world’s leading professionals in the mail communications industry and serves as the industry’s educational authority, promoting and advancing the art and science of mail communications.

“MAILCOM is a great educational opportunity, particularly in an industry that is evolving so rapidly. We will be discussing issues that weren’t even on the radar a few years ago, and are pleased that we have the expertise to provide relevant information on these highly relevant and important topics” said Ernie Crawford, CEO of Crawford Technologies.

An active member and presenter at MAILCOM, Xplor International and various other user and industry groups, David Day brings over 34 years of experience to the document management and mail industry. David Day is a Product Marketing Manager at Crawford Technologies. He is responsible for worldwide market education and integration of Automated Document Factory solutions and Digital Mail solutions. In this role he works with customers, prospects, sales and product development to identify customer requirements, evaluate and make solution recommendations. Mark your calendars to take in David Day’s thought-leading sessions.

Paper vs. Digital: What is Best for You?
Tuesday, September 29, 2015, 2:30-3:30 p.m.

This session will explore the pros and cons of digital mail including web presentment, drop boxes and email. They all have their place, but how will you adapt to support the desires of your customers?  Today we are faced with a change in the way our customers want to interact with us.  Some call in Omni-Channel, others Multi-channel but the fact remains, there is a decrease in paper transactional mail. This session is geared for end users as well as service bureaus that are mailing transactional documents to their customers.

Managing a High Volume Mail Production Environment: What’s Changed?
Wednesday, September 30, 2015, 10:50-11:50 a.m.

The challenges have never been greater to manage your high volume mail environment. Between complex regulations and the need to present content the way your customer wants to see it is changing.  What are you doing to comply?  Have you thought about the impact of Americans With Disabilities (ADA section 508)? We will look into these changes and how we have to rethink our printing and mailing operations. How will we cope with the dynamics of a changing demographic on how mail is received! There are many ways to accomplish the end result. Join us as we explore the opportunities that exist today to give your customer the “customer experience” they expect from you.

Social Media vs. Traditional Mail: Compare and Contrast
Monday, September 28, 2015, 4:45-5:45 p.m.

We all use social media, Facebook, Instagram, Twitter, LinkedIn and others. How are you using social media to your advantage? It is documented that the average user of social media spends over 2 hours per day on hand held devices (phones and tablets). In fact, for some, the only source of news and information is now social media. What changes are you making to reach these customers?

MAILCOM 2015 will be held at the Tuscany Suites Hotel & Casino in Las Vegas, Nevada from from September 28-30, 2015.

About Crawford Technologies

Crawford Technologies is an award-winning, worldwide leader in print-stream conversions, document re-engineering, high-volume document workflow, document accessibility and archiving software solutions. For 20 years, Crawford Technologies has expanded its solution offerings in Customer Communications Management (CCM), Enterprise Output Management (EOM), Enterprise Content Management (ECM) and Document Accessibility markets. CrawfordTech is dedicated to helping organizations improve their customer communications delivery systems so people can receive their documents in their format and channel of preference.

For media and other enquiries please contact the Crawford Technologies Press Office:
North America Tel: +1-416-923-0080
UK Tel: +44 (0)20 3289 4724